Public education impact MACC serves as an advocacy and coordinating body for Maryland’s 16 community colleges, collectively educating a large share of undergraduates and delivering extensive career and technical training across 23 campuses and 1000+ learning sites. Opportunity: position solutions that scale with statewide demand, support policy advocacy, and enhance program reach.

Scale and reach With 500,000 students pursuing diverse programs each year and access to online learning, there is a need for scalable technology, learning management enhancements, and digital engagement tools that support both in-person and remote education across multiple sites.

Tech footprint Current tech stack includes WordPress, Google Cloud, Google Analytics, Microsoft 365, Mailchimp, and e-commerce and security tools. Opportunity to offer integrated marketing automation, analytics optimization, secure hosting, and tailored digital experiences for student recruitment and partner communications.

Funding dynamics Revenue range and modest funding indicate budget-conscious procurement with potential interest in cost-effective, high-impact solutions, including configurable software licenses, training services, and outcomes-focused ROI demonstrations to secure governance approvals.

Industry alignment As a key local economic development partner delivering customized training to meet employer needs, MACC is a conduit for workforce development solutions, vocational credentials, and partnerships with vendors aiming to support workforce readiness and upskilling initiatives.