Device Financing Mascom recently launched MyZaka Flexi, Botswana's first device financing solution, indicating a potential upsell for handset financing services, installment plans, and strategic partnerships with device manufacturers or local lenders.

5G Leadership With Mascom deploying 5G services and being an early 4G/LTE pioneer, there is an opportunity to offer enterprise connectivity solutions, network optimization tools, and professional services to businesses seeking high-speed, low-latency deployments.

Sponsorship & Events Active sponsorships and events (horse racing and community initiatives) present a channel for co-branded campaigns, targeted regional outreach, and bundled digital marketing or sponsorship management services.

Public Cloud Readiness Mascom technology stack includes Microsoft 365 and common web technologies; there may be upsell potential for cloud migration support, security hardening, and managed cloud services for both consumer and SME segments.

Growth via Partnerships Recent partnerships with Letshego for micro loans and with diverse local groups signal openness to fintech, commerce, and wellness partnerships; explore cross-sell of financial services, SIM-led digital wallets, or merchant solutions.