Leading Media Platform Masrawy is Egypt's largest and most credible online news portal, offering extensive content across multiple categories including politics, economics, arts, sports, and technology, which provides multiple avenues for targeted advertising and content partnerships.
Engaged Audience With a substantial user base and diverse content sections, Masrawy attracts a broad and engaged readership, making it an ideal partner for brands seeking to reach a wide demographic in Egypt and the Middle East.
Digital Advertising Tech The company's tech stack includes prominent tools like Google Publisher Tag, Facebook Pixel, and Crazy Egg, indicating a strong digital advertising infrastructure suitable for delivering targeted ad campaigns and data-driven marketing solutions.
Growth Potential Revenues estimated between $10 million and $25 million coupled with being part of LINKonLINE and OTVentures suggests expansion opportunities both in digital content and advertising markets within Egypt and neighboring regions.
Market Leadership As a pioneering and credible news source established since 1999, Masrawy holds a dominant market position, enabling potential collaborations around content monetization, sponsored journalism, and strategic media initiatives.