Insights

Innovative Product Line MB&F continues to expand its unique horological offerings with recent launches such as the LM Sequential EVO, HM11 Architect, and the limited-edition HM8 Mark 2. These innovative, limited-edition and concept-driven watches appeal to high-net-worth collectors seeking exclusivity and cutting-edge design, presenting strong sales opportunities for premium retail channels.

Creative Collaborations The company's emphasis on collaboration with artists and designers for projects like the Special Projects line indicates potential for customized and co-branded collections. Partnering with luxury brands or high-profile artists could attract new client segments and increase brand visibility in niche luxury markets.

Market Engagement Events Frequent participation in prestigious events like Geneva Watch Days and the launch of new models showcases active engagement in key watch industry events. This opens avenues for increasing presence through exclusive showcases, collaborations, or limited-edition releases that can drive demand among collectors and connoisseurs.

Targeted Customer Experiences The introduction of innovative sales systems such as a raffle for the M.A.D.1 indicates a focus on creating fair and engaging purchasing experiences for high-end clients. Developing personalized experiences or early access programs can enhance customer loyalty and encourage repeat high-value sales.

Digital and Brand Presence Using a technical stack including Google Ads and prominent online platforms suggests an effective digital marketing strategy. Leveraging targeted digital campaigns, virtual showcases, and augmented reality tools can attract affluent international buyers and boost online sales channels, expanding reach beyond traditional retail stores.

MB&F Tech Stack

MB&F uses 8 technology products and services including Google Ads Conversion Tracking, imgix, Cloudflare CDN, and more. Explore MB&F's tech stack below.

  • Google Ads Conversion Tracking
    Analytics
  • imgix
    Content Delivery Network
  • Cloudflare CDN
    Content Delivery Network
  • Cloudflare
    Content Management System
  • TYPO3
    Content Management System
  • Flickity
    Javascript Libraries
  • PHP
    Programming Languages
  • Bootstrap
    UI Frameworks

MB&F's Email Address Formats

MB&F uses at least 1 format(s):
MB&F Email FormatsExamplePercentage
First.Last@mbandf.comJohn.Doe@mbandf.com
45%
FLast@mbandf.comJDoe@mbandf.com
6%
FL@mbandf.comJD@mbandf.com
4%
First.Last@mbandf.comJohn.Doe@mbandf.com
45%

Frequently Asked Questions

Where is MB&F's headquarters located?

Minus sign iconPlus sign icon
MB&F's main headquarters is located at Les Acacias, Geneva 1227 Switzerland. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is MB&F's official website and social media links?

Minus sign iconPlus sign icon
MB&F's official website is mbandf.com and has social profiles on LinkedInCrunchbase.

What is MB&F's SIC code NAICS code?

Minus sign iconPlus sign icon
MB&F's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does MB&F have currently?

Minus sign iconPlus sign icon
As of March 2026, MB&F has approximately 91 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Coo And Partner Mb&f: S. K.President: J. B.President Operator: J. C.. Explore MB&F's employee directory with LeadIQ.

What industry does MB&F belong to?

Minus sign iconPlus sign icon
MB&F operates in the Retail Luxury Goods and Jewelry industry.

What technology does MB&F use?

Minus sign iconPlus sign icon
MB&F's tech stack includes Google Ads Conversion TrackingimgixCloudflare CDNCloudflareTYPO3FlickityPHPBootstrap.

What is MB&F's email format?

Minus sign iconPlus sign icon
MB&F's email format typically follows the pattern of First.Last@mbandf.com. Find more MB&F email formats with LeadIQ.

When was MB&F founded?

Minus sign iconPlus sign icon
MB&F was founded in 2005.

MB&F

Retail Luxury Goods and JewelryGeneva, Switzerland51-200 Employees

Founded in 2005, MB&F is the world’s first horological concept laboratory, creating three dimensional kinetic art by reimagining traditional watchmaking.

Best known for its radically unconventional Horological Machines and its more classical Legacy Machines, MB&F explores watchmaking as a form of mechanical art. In 2025, the brand introduced Special Projects, a third creative line that sits between these two worlds, with SP One marking its first expression. Collaboration lies at the heart of MB&F, bringing together artists, designers and watchmakers to create objects that go beyond traditional timepieces.

Section iconCompany Overview

Headquarters
Les Acacias, Geneva 1227 Switzerland
Website
mbandf.com
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
2005
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    MB&F's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    MB&F's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.