Expansion & Growth McConnell Golf has a growing portfolio across multiple states (Carolinas, Tennessee, Virginia) and has recently expanded by acquiring The Crossings Golf Club in Virginia and Wilson Country Club, signaling openness to strategic acquisitions and larger network effects that can be leveraged for cross-club partnerships and bundled offering proposals.

Public to Private Upsell Ownership of a mix of private clubs with reciprocal access and various membership tiers presents an opportunity to pitch enhanced value through corporate memberships, family packages, and pilot programs that convert non-member public golfers into higher-margin, multi-club memberships.

Tech & Partnerships Existing tech stack includes iCIMS, AWS, SendGrid and other standard tools; there is potential to offer digital marketing, member experience platforms, or data analytics services to optimize member acquisition, engagement, and event-driven promotions across the portfolio.

Tour & Events Positioning Plans to host professional tour events, amateur tournaments, collegiate and high school events at The Crossings create opportunities to sell sponsorships, event marketing packages, and hospitality experiences to brands seeking regional visibility.

Strategic Partnerships Active partnerships and licensing activities (e.g., NC sports betting partnership with Underdog Sports) indicate a favorable environment for partnerships around branded experiences, digital betting integrations, and experiential marketing at golf properties.