McCracken Marketing, Inc. Email Format
Advertising ServicesMinnesota, United States2-10 Employees
McCracken Marketing helps companies identify and improve their marketing strategies. Enabling them to be more connected, competitive, proactive and profitable. Social and Multi-Channel strategies for the real world: There is no magic bullet or one size fits all marketing plan solution. Like a restaurant offering only one entree we understand customers and markets are different. Needs vary from simply getting started in Social to leveraging complex analytics in driving business decisions. Our focus is to help you identify and improve your marketing strategies by applying a focused, measurable approach to a creative process. We help you identify the right mix of platforms, execution and strategy to blend your existing marketing efforts within your investment in Social. Every plan we develop answers the following three core questions: Social Social Media is so much more than Facebook & Twitter. What community, conversation, content and commerce best define your social community? Knowing will determine the best channels for your social execution. Experiential How connected is your social execution to the real world and other marketing channels? Is your investment properly leveraged? Strategy How do you plan, track, monitor and measure? What are your KPI’s, benchmarks and how do you measure ROI? What are your goals?