Acquisition Fit MediaAgility is now part of Persistent Systems, presenting a unified offering for digital engineering and enterprise modernization. This integration creates cross-sell opportunities around AI-led platforms, modernization programs, and scalable cloud-native solutions to existing Persistent clients.

Healthcare Advantage Persistent and MediaAgility have existing traction in healthcare, with mentions of Epic MyChart integration. Target health networks and hospital systems seeking modernization, integration, and secure data workflows to expand digital health capabilities.

Financial Services Footprint The company highlights relationships with major banks in the US and India. Focus sales efforts on large banking clients requiring modernization, regulatory-compliant digital channels, and scalable analytics to support risk, fraud, and customer experience initiatives.

Sustainability & Inclusion Persistent’s recognition for disability inclusion, climate action, and gender equality signals buyers prioritizing ESG-aligned vendors. Position offerings with sustainability reporting, inclusive design, and accessible digital experiences to win RFPs with ESG-driven procurement.

Competitive Differentiation Strong delivery and customer-excellence awards and a broad technology stack (DoubleClick Floodlight, Acquia, Quarkus, VMware, etc.) support a value proposition around performance, data-driven marketing, cloud-native modernization, and rapid time-to-value for enterprise clients.