Local Tourism Focus Target Medina County Visitors Bureau as the primary partner for seasonal tourism campaigns and geo-targeted promotions that align with the county’s attractions, events, and farm-to-table experiences.

SmallTeam Advantage With a lean team and a revenue footprint of up to 10M, position scalable, high-ROI marketing packages (digital ads, content creation, event sponsorships) that maximize impact with limited internal resources.

Event-Driven Opportunities Leverage their active event calendar (Ice Festival, local museums, markets) to propose sponsorships, experiential marketing, and cross-promotions that drive foot traffic and visitor engagement.

Tech Stack Alignment Propose solutions that integrate with their current tech stack (Facebook Pixel, Google Tag Manager, WP Rocket, Microsoft 365) to enhance measurement, automation, and content delivery for campaigns.

Leadership Transitions Monitor leadership changes (interim director in 2024, new executive director in 2023) to tailor onboarding, contract arrangements, and ongoing communications that ensure smooth adoption of new marketing initiatives.