Market niche Target mid-sized retail and commercial storefronts in the greater New York area that require mechanical and building automation installations, leveraging Medley Air’s specialty in retail environments to win repeat, multi-site contracts.

Tech leverage Highlight proficiency with modern cloud and collaboration tools (Microsoft 365, Google Cloud) and development-friendly tech stack (React, Lodash) to position as a digitally capable partner for integrated HVAC/building automation projects and ongoing system monitoring.

Growth potential With a revenue range of 10M-25M and a small team, position as a scalable partner capable of rapid project delivery for new store rollouts or retrofits, while offering flexible staffing and subcontractor partnerships to manage larger installations.

Competitive positioning Differentiate from larger peers by emphasizing agility, local NY presence, and specialization in retail installations, pursuing opportunities adjacent to competitors like Lennox or Goodman through targeted bids on smaller- to mid-size commercial projects.

Expansion opportunities Explore cross-sell of building automation services, preventive maintenance contracts, and monitoring solutions to existing customers in the NY metro, alongside partnerships with retailers planning branch expansions or remodels.