Prime Asset Portfolio Melisron owns a NIS 20+ billion portfolio spanning 26 assets and 814K sq m leased to ~2,300 tenants, including premium malls like Ramat Aviv Mall and Grand Kanyon complexes, signaling strong cross-sell opportunities to anchor tenants, retailers, and office users seeking established footprints and high footfall.

High Footfall & Visibility With around 70 million visits per year across flagship malls, Melisron presents attractive advertising, sponsorship, retail activation, and experiential marketing opportunities for consumer brands, retailers, and service providers looking to leverage dense shopper traffic.

Construction & Expansion Three projects totaling 197,000 sq m are under construction, including the Landmark in Sarona Tel Aviv, indicating ongoing growth and potential for partnerships in development services, tenant mix optimization, and long-term lease pipelines.

Public Market Presence Melisron is TA-35 listed and publicly tracked since 2014, with stable leadership and control by Ofer investments Ltd., suggesting a mature liquidity profile and credible, scalable sales conversations with institutional buyers, tenants, and service providers.

Tech-forward Leasing The company employs modern tech tools (Google Workspace, Analytics, OpenAI, cloud infrastructure) that can streamline tenant acquisition, marketing analytics, and customer experience, offering opportunities to propose advanced proptech, data analytics, and tenant engagement solutions.