Community Engagement MELT Ice Creams actively participates in local events and charity initiatives, such as rooftop yoga sessions for hurricane relief and collaborations with local brands. This indicates a strong community presence and openness to partnerships that can be leveraged for co-branding or promotional campaigns.

Product Innovation The company creates unique, limited-time flavors in collaboration with other brands like Big Spoon Roasters and Best Maid Products, demonstrating an innovative approach that appeals to health-conscious and novelty-seeking consumers who value exclusive products.

Market Recognition Having been named the 'Best Ice Cream' in South Carolina in 2019, MELT has established a reputation for quality and excellence, which can be emphasized when targeting premium or local specialty markets for expansion or distribution partnerships.

Expansion Flexibility Recent office closures and the opening of new locations suggest a flexible approach to market presence, indicating potential opportunities for sales in emerging markets or through franchise models in different regions.

Digital & Social Presence With a modern tech stack including Facebook Pixel and Open Graph, MELT demonstrates active digital marketing capabilities, making it an ideal partner for online campaigns, social media collaborations, or digital promotional offers to boost consumer engagement.