Strategic Partnerships Leverage existing Securian Financial collaboration to accelerate credit union adoption through joint marketing, co-branded campaigns, and scalable fundraising initiatives that expand member protection programs.

Credit Union Focus Target credit unions with bundled protections (MBI and Edge) integrated into their member benefits, enabling cross-sell with auto loans and service offers to boost member value and retention.

Credibility Signals Highlight MotorTrend Best Buy recognition and BBB A rating to build trust with potential buyers, speeding procurement cycles and reducing risk for credit unions evaluating protection providers.

Expansion Potential With states already touched by MBI, there is a path to broaden geographic coverage and product adoption across additional credit unions and state markets, leveraging a lean sales model.

Growth Readiness Given a lean team, pursue channel partnerships, white-label or co-managed implementations, and partner enablement programs to scale sales and service without a large in-house staff.