Premium Projects Meraas has launched premium apartment towers like Verve, with prices starting at AED 2.1 million, presenting an opportunity to target high-end residential buyers.

Sustainable Communities The recent launch of The Acres, a nature-first sustainable villa community, showcases Meraas' commitment to eco-friendly developments, providing a sales opportunity for green-conscious homebuyers.

Partnership Potential Meraas has a history of successful partnerships like the one with Six Flags to build a theme park, indicating a potential avenue for collaborative projects or sponsorship opportunities.

Outdoor Marketing Success Meraas has a track record of successful outdoor campaigns, with multiple launches in 2023 alone, suggesting the effectiveness of outdoor advertising as a sales promotion tool.

Luxury Real Estate Focus With developments like Elara offering apartments overlooking the iconic Burj Al Arab, Meraas targets the luxury real estate market, providing an opportunity to engage affluent property investors.