Donor Tech Upgrade Mercy-USA already operates a WordPress site with MailChimp for newsletters, suggesting a strong foundation for a unified donor management system and fundraising platform. A CRM integrated with the existing marketing stack can enable recurring giving, donor segmentation, automated acknowledgments, and cross-channel campaigns. Leveraging Facebook Pixel and other analytics can improve donor acquisition and retention through data-driven optimizations.

Grant Management Long-standing partnerships with UNRWA and collaboration with Works Agency indicate a need for robust grant lifecycle management. A grant management solution with proposal tracking, reporting automation, compliance workflows, and secure partner portals can improve grant visibility and donor trust, while simplifying reporting to major funders.

Secure Hosting Bluehost, Cloudflare, and HSTS indicate they value site stability and security, but may benefit from a security-first hosting upgrade. Propose enterprise hosting with PCI-compliant donation processing, enhanced DDoS protection, data encryption, and unified privacy controls to protect donor data and support global campaigns.

Impact Analytics Donors expect transparent impact reporting. Propose customizable impact dashboards, program outcome metrics, and automated donor reports that tie program activities to funding, enabling real-time storytelling to supporters and funders and simplifying annual reporting to partners like UN agencies.

Global Expansion Mercy-USA has demonstrated regional program expansion, such as in Somalia; there is an opportunity to offer field operations tech, including mobile data collection, logistics and supply chain visibility, and partner network management to scale new programs efficiently and maintain program quality across regions.