Boutique cross-border focus Target small to mid-sized pharma and biotech firms seeking international expansion, licensing deals, or strategic partnerships between Europe and the US. Aaaressive outreach to companies needing market entry support and partner scouting can yield high-value consulting engagements.

Market entry services Position as a go-to partner for business setup, commercial structuring, and market evaluations in Europe and the US. Promote capabilities to plan and implement cross-border commercial models, leveraging Thomas Merrifield’s 23 years of leadership experience.

Partnership network leverage Highlight the breadth of a tested partner network to fulfill non-commercial needs such as regulatory, manufacturing, and supply-chain considerations. Offer bundled services that connect clients to vetted vendors and service providers.

Flexible engagement Emphasize lean, cost-efficient consultancy with a small team and senior guidance. Prospect for engagements that require high-touch, strategic advisory rather than full-scale CRO/PMO services, appealing to budget-conscious SMEs.

Revenue opportunity Capitalize on entries in portfolio with cross-border market development, licensing deals, and partner searches. Propose recurring advisory retainers or milestone-based projects to convert mid-market pharma opportunities into repeat business.