Insights

Global footprint Metabo operates with a broad international presence through 24 sales companies and over 100 importers, plus production at headquarters and in Shanghai, indicating strong distribution channels and potential for cross-border tool sales and aftermarket parts.

Mid-market strength With 501-1000 employees and revenue in the mid-market range, Metabo sits between small innovators and large incumbents, presenting an opportunity to upsell premium accessories, service contracts, and extended warranties to professional users seeking reliability.

Professional focus Metabo concentrates on metal, construction, and outdoor/garden tool segments, signaling opportunities to target OEM subcontractors, maintenance contractors, and fleet managers with tool kits, safety solutions, and productivity-enhancing hardware.

Global sourcing Production in Germany and China offers potential for regionalized procurement programs, localized service bundles, and volume-driven price cadences to win multi-region tool orders and reduce lead times for international clients.

Digital and tech-savvy Adoption of Microsoft 365, Dynamics, and web platforms suggests readiness for integrated sales workflows, CRM-led account targeting, and bundled digital services such as e-commerce parts, training, and remote diagnostics to accelerate deals.

Metabo Tech Stack

Metabo uses 8 technology products and services including Etracker, Amazon Business, Microsoft 365, and more. Explore Metabo's tech stack below.

  • Etracker
    Analytics
  • Amazon Business
    E-commerce Platforms
  • Microsoft 365
    Email
  • Microsoft Dynamics
    Enterprise Resource Planning
  • jQuery
    Javascript Libraries
  • Microsoft Office
    Office Suites
  • Priority Hints
    Performance
  • C
    Programming Languages

Media & News

Metabo's Email Address Formats

Metabo uses at least 2 format(s):
Metabo Email FormatsExamplePercentage
FLast@metabo.deJDoe@metabo.de
62%
First.Last@metabo.deJohn.Doe@metabo.de
36%
LFirst@metabo.deDJohn@metabo.de
2%
FLast@metabo.comJDoe@metabo.com
83%
FirstLast@metabo.comJohnDoe@metabo.com
17%

Frequently Asked Questions

What is Metabo's stock symbol?

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Metabo is a publicly traded company; the company's stock symbol is HRTS.

What is Metabo's official website and social media links?

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Metabo's official website is metabo.com and has social profiles on LinkedIn.

What is Metabo's SIC code NAICS code?

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Metabo's SIC code is 3599 - Industrial and Commercial Machinery and Equipment, Not Elsewhere Classified NAICS code is 3332 - Industrial Machinery Manufacturing.

How many employees does Metabo have currently?

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As of July 2026, Metabo has approximately 503 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Vp Scm & Sourcing: D. L.Head Of Product Seminars & Trainer: U. H.Head Of It Infrastructure: O. W.. Explore Metabo's employee directory with LeadIQ.

What industry does Metabo belong to?

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Metabo operates in the Industrial Machinery Manufacturing industry.

What technology does Metabo use?

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Metabo's tech stack includes EtrackerAmazon BusinessMicrosoft 365Microsoft DynamicsjQueryMicrosoft OfficePriority HintsC.

What is Metabo's email format?

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Metabo's email format typically follows the pattern of FLast@metabo.de. Find more Metabo email formats with LeadIQ.

When was Metabo founded?

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Metabo was founded in 1924.
Metabo logo

Metabo

Industrial Machinery ManufacturingBaden-Württemberg, Germany501-1000 Employees

Metabo, officially Metabowerke GmbH, is a traditional German manufacturer of power tools for professional users within the industrial machinery manufacturing sector. Under the Metabo brand, the company offers a full range of tools for metalworking and construction trades, as well as outdoor and garden use. It was founded in 1924 in Nürtingen, Germany, and is headquartered there, with production also taking place in Shanghai, China. The business maintains an international presence through 24 sales companies and more than 100 importers, serving a global market. Metabo employs about 1,850 people worldwide and is based at 1 Metabo-alley, Nürtingen, Baden-Württemberg 72622, Germany.

Section iconCompany Overview

Website
metabo.com
SIC Code
3599 - Industrial and Commercial Machinery and Equipment, Not Elsewhere Classified
Stock Symbol
HRTS
NAICS Code
3332 - Industrial Machinery Manufacturing
Founded
1924
Employees
501-1000

Section iconFunding & Financials

  • $500M$1B

    Metabo's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    Metabo's revenue is estimated to be in the range of $500M$1B

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