Small but agile With a lean team of 2-10 employees, Mettle can be a high-touch partner offering personalized service and flexible engagement models that cater to mid-market clients seeking targeted advertising and creative support.

Full service offering Mettle covers strategic planning, media execution, creative design, PR, and social media strategy, creating cross-selling opportunities for clients looking to consolidate marketing spend with a single agency.

Experienced leadership The founders bring over a decade of collaborative media experience and a track record of implementing hundreds of marketing campaigns, positioning Mettle as a credible choice for brands seeking proven guidance and measurable results.

Revenue anchor Current revenue in the 1M-10M range indicates room to scale with mid-market clients and add-ons such as performance marketing, analytics, and ongoing optimization retainers to stabilize and grow recurring revenue.

Tech-enabled delivery Utilizing Shopify, Google Workspace/Cloud, and web technologies suggests a capability to support e-commerce clients and digitally driven campaigns, enabling scalable solutions for brands prioritizing online sales and data-driven insights.