Insights

Premium Retail Access Meyer is the leading cookware supplier to premium Australian retailers such as Myer, David Jones and major department store channels, presenting a strong channel for wholesale collaboration and co-branded promotions with high-end retailers.

Multi Brand Portfolio With Essteele, Anolon, Circulon, Raco and other brands like Prestige, Ruffoni and Hestan, Meyer offers a diverse premium lineup that can be leveraged to cross-sell across segments and expand category adjacencies.

Direct-to-Consumer Growth The presence of direct to consumer stores and multiple brand sites indicates an opportunity to scale DTC initiatives, loyalty programs, and data-driven marketing to households actively researching premium cookware.

Digital Marketing Stack Utilizing Amazon Advertising, Magento, Shopify and Klaviyo suggests readiness for performance marketing and e-commerce optimization; potential to partner on paid search, social, and email campaigns to accelerate sales growth.

Growth Ambition Revenue in the 10–25 million range alongside a stated vision to become Australia’s leading housewares company signals appetite for expansion, potential for channel expansion, wholesale program enhancements, and strategic partnerships.

Similar companies to Meyer Cookware Australia

Meyer Cookware Australia Tech Stack

Meyer Cookware Australia uses 8 technology products and services including Amazon Advertising, Hotjar, Amazon Web Services, and more. Explore Meyer Cookware Australia's tech stack below.

Meyer Cookware Australia's Email Address Formats

Meyer Cookware Australia uses at least 1 email format:
Meyer Cookware Australia Email FormatsExamplePercentage
FLast@cookwarebrands.com.auJDoe@cookwarebrands.com.au
100%

Frequently Asked Questions

What is Meyer Cookware Australia's phone number?

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You can contact Meyer Cookware Australia's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Meyer Cookware Australia's official website and social media links?

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Meyer Cookware Australia's official website is cookwarebrands.com.au and has social profiles on LinkedIn.

How much revenue does Meyer Cookware Australia generate?

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As of October 2026, Meyer Cookware Australia's annual revenue is estimated to be $10M - $25M.

What is Meyer Cookware Australia's SIC code and NAICS code?

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Meyer Cookware Australia's SIC code is 5099 - Durable Goods, Not Elsewhere Classified and NAICS code is 31-33 - Manufacturing.

How many employees does Meyer Cookware Australia have currently?

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As of October 2026, Meyer Cookware Australia has approximately 44 employees across 3 continents, including Oceania, Asia and North America. Key team members include Head Of Marketing & Ecommerce: N. S., Head Of Sales: S. L. and Managing Director Aus / Nz / Singapore / Malaysia: R. M. Explore Meyer Cookware Australia's employee directory with LeadIQ.

What industry does Meyer Cookware Australia belong to?

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Meyer Cookware Australia operates in the Manufacturing industry.

What technology does Meyer Cookware Australia use?

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Meyer Cookware Australia's tech stack includes Amazon Advertising, Hotjar, Amazon Web Services, Magento, Shopify, Klaviyo, Google Pay and Piwik.

What is Meyer Cookware Australia's email format?

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Meyer Cookware Australia's email format typically follows the pattern of FLast@cookwarebrands.com.au. Find more Meyer Cookware Australia email formats with LeadIQ.

When was Meyer Cookware Australia founded?

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Meyer Cookware Australia was founded in 1996.
Meyer Cookware Australia logo

Meyer Cookware Australia

ManufacturingVictoria, Australia11-50 Employees

Meyer Cookware Australia is a Melbourne-based manufacturer focused on homewares, overseeing a portfolio of cookware brands. In the Australian market, its line includes Essteele, Anolon, Circulon and Raco, along with other labels such as Prestige, Ruffoni and Hestan. The group operates as a global homewares player with a distribution footprint that serves premium retailers like Myer and David Jones, as well as mass and independent channels. The company maintains multiple brand-specific sites and a direct-to-consumer platform to reach shoppers.

With a mid-sized team and a team-focused approach, Meyer supports its wholesale distribution and retail experiences. The diversified brand portfolio supports a breadth of cooking solutions for retailers and end users across Australia.

Section iconCompany Overview

Phone number
SIC Code
5099 - Durable Goods, Not Elsewhere Classified
NAICS Code
31-33 - Manufacturing
Founded
1996
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Meyer Cookware Australia's revenue is estimated to be in the range of $10M - $25M

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