Collaborative Loyalty Program MGM Rewards has announced enhanced partner benefits and milestone rewards, providing opportunities for collaboration with partners like Marriott Bonvoy and Royal Caribbean to offer unique experiences to members, indicating potential joint sales initiatives or cross-promotion strategies.

Entry into the Japanese Market MGM Resorts' upcoming property in Japan presents a significant opportunity for expansion into a lucrative market. As the property is projected to be highly profitable, exploring partnerships or agreements with local businesses in Japan can pave the way for diversified sales channels.

Diversified Board of Directors With the addition of Donna Langley from NBCUniversal to MGM Resorts' Board of Directors, there is an opportunity to leverage her expertise and industry network for potential collaborations, strategic alliances, or co-marketing initiatives that can boost sales and brand visibility.

Focus on Problem Gambling Awareness MGM Resorts and BetMGM's commitment to problem gambling research and treatment aligns with growing societal concerns. Leveraging this focus through cause-related marketing campaigns or partnerships with organizations in mental health can attract socially conscious consumers, potentially leading to increased sales.

Sports Partnership Opportunities By joining the College Basketball Crown as an Official Partner, MGM Resorts International has opened doors to sports-related sales opportunities. Engaging in sponsorships, exclusive offers, or events around sports tournaments can drive brand engagement and generate leads within sports enthusiast demographics.