Policy & Advocacy MichAuto is a statewide automotive cluster focused on advocacy, awareness, and talent attraction/retention, presenting opportunities to offer policy-focused consulting, grant-writing support, and workforce program design for state and regional government partnerships.

Talent & Training Active involvement in building Michigan's high-tech talent pipeline (including EV battery and automotive design) signals demand for training platforms, e-learning content, and turnkey apprenticeship programs that integrate with local schools and manufacturers.

Industry Partnerships Frequent collaboration with investor companies and utilities through Automobility Day and strategic events suggests openings for technology pilots, digital marketing partnerships, and event-management or sponsorship platforms to accelerate member engagement.

Technology & Security Usage of platforms like KnowBe4, Google Cloud, and WordPress indicates openness to security, cloud, and CMS modernization services, as well as analytics and user experience improvements to bolster member services and engagement.

Recognition & Growth Recent awards for the State of Automobility report and ongoing expansion into education networks imply momentum and credibility, making this a favorable time to propose scalable SaaS, reporting, and content distribution solutions to leverage their visibility.