Small but Niche Market With a modest employee base of 11-50 and revenue under one million dollars, Michigan Bulb Co operates within a focused niche in the consumer gardening and floral industry, indicating potential benefits from targeted product offerings or premium services.

Digital Marketing Presence Utilization of tools like Facebook Pixel, Google Analytics, and Pixlee TurnTo suggests active online marketing and customer engagement efforts, providing opportunities to enhance personalization strategies and drive increased internet sales.

Growth Opportunities Compared to larger competitors such as White Flower Farm and Jackson & Perkins, Michigan Bulb Co can leverage its agility and digital channels to expand market share or develop new product lines to attract broader customer segments.

E-Commerce Platform Presence of shopping cart functionality and web hosting through Bluehost indicates a robust online sales platform that can be optimized for cross-selling, upselling, or improving the customer checkout experience to boost revenue.

Financial Potential While current revenues are modest, the company's digital footprint and industry positioning suggest opportunities for revenue growth through targeted marketing, product diversification, and enhanced customer loyalty programs.