Strategic Education Position the Michigan Ross School of Business Executive Education as a potential partner for custom and open-enrollment programs targeting corporate clients seeking practical, applied learning to boost organizational performance.

Digital Proficiency Leverage their tech stack experience (UiPath, Docker, Snowflake, Oracle, Microsoft Dynamics, HubSpot, Eloqua, Zoom) to offer data-driven, tech-enabled executive programs and alliance opportunities with vendors for joint go-to-market initiatives.

Industry Partnerships Capitalize on recent collaborations and research partnerships at UM with energy, mobility, and international institutes to propose co-branded programs for clients in engineering, sustainability, and advanced manufacturing.

Growth Readiness Note their small-to-mid employee footprint and revenue under one million; pitch scalable, modular executive education solutions for mid-market companies poised for growth, with measurable ROI and bite-sized implementation.

Brand Prestige Align with a prestigious public university brand and leverage UM’s national rankings to co-promote leadership and strategy programs to enterprise clients seeking reputable credentialing and long-term value.