Market Potential Mid Star operates within the computer and network security industry and generates substantial revenue between 10 and 25 million dollars, indicating a solid market presence and potential for expansion into markets needing cybersecurity solutions.

Client Outreach Given the company's small team of 2 to 10 employees, there is an opportunity to position tailored security solutions to mid-sized or smaller organizations that may require personalized security services and scalable products.

Technology Engagement Utilizing a modern tech stack including analytics, jQuery, and content management tools, Mid Star shows an openness to leveraging advanced technology, indicating potential receptiveness to cybersecurity offerings preventing data breaches and website vulnerabilities.

Industry Focus With a competitive landscape comprising large organizations like Wesco and Grainger, Mid Star can differentiate itself by emphasizing niche or specialized security solutions, appealing to organizations seeking dedicated or innovative cybersecurity services.

Growth Opportunities The company's location in Centerville, Ohio, and its growing revenue suggest potential for regional expansion and the need for expanded security solutions, providing an entry point for regional sales outreach to small and mid-sized enterprises in similar markets.