Market Positioning Midwest Curtainwalls has established a solid reputation since the 1970s in the wholesale building materials industry, highlighting its longstanding presence and deep expertise in design, engineering, and manufacturing of high-performance curtainwall systems, making it a reliable partner for large-scale construction projects.
Growth Through Acquisition Acquired by Innovest Global Inc. in early 2018, Midwest Curtainwalls benefits from the backing of a diversified conglomerate, which may facilitate access to new market segments and resources, potentially opening up avenues for expanding its client base and product offerings.
Financial Scope With annual revenues estimated between $10 million and $25 million, Midwest Curtainwalls presents opportunities for targeted sales efforts towards mid-market developers and contractors seeking quality curtainwall systems at competitive scales.
Industry Focus Operating within the wholesale building materials sector, specifically in curtainwall design and manufacturing, the company is positioned to capitalize on ongoing construction and renovation projects, especially those requiring custom architectural façade solutions.
Technology & Engagement Utilizing modern web technologies and analytics, Midwest Curtainwalls demonstrates an openness to digital engagement, presenting opportunities for sales outreach through online channels and tailored digital communications to foster new business relationships.