Small but strategic Target a high-touch, boutique service model for Mike French & Co given the small team size, offering personalized advertising strategy, agile project delivery, and cost-effective campaigns that scale with their client needs.

Local to mid-market Position offerings around local market expertise in Lynden, Washington with expansion to nearby regions, leveraging regional case studies and community-focused ad solutions to win regional mid-market clients.

Tech-enabled efficiency Highlight streamlined, performance-driven digital advertising capabilities and website optimization services that complement their current tech stack, emphasizing faster time-to-value and measurable ROIs.

Revenue growth levers Propose bundled marketing packages or retainers that align with their reported revenue range, including cross-channel media buying, landing page optimization, and analytics dashboards to drive predictable growth.

Strategic partnerships Explore partnerships with other regional suppliers or contractors with complementary services, offering joint marketing programs to scale reach while keeping resource usage efficient for a small team.