Service Diversification Miller's Services has expanded beyond septic services to include plumbing, drain cleaning, electrical, and HVAC offerings. This diversification presents cross-selling opportunities for suppliers of plumbing, electrical, and HVAC equipment, parts, and maintenance services.
Mid-Size Market Presence With a revenue range of 50 to 100 million dollars and a team of up to 200 employees, Miller's is a mid-sized regional player, making it a suitable partner for localized service contracts, equipment upgrades, and targeted marketing efforts in Virginia's consumer service sector.
Tech Adoption The company utilizes various digital tools like Google Workspace, TVSquared, and Piwik, indicating an openness to digital marketing and analytics. This provides opportunities to offer advanced digital solutions, customer engagement tools, or marketing automation services to enhance their operational efficiency.
Family-Owned Growth Owned and managed by the Miller family since 2002, the company likely values loyalty, quality, and longstanding community relationships. Tailoring sales approaches that emphasize local expertise and long-term partnership could resonate well with their leadership.
Market Trend Alignment The company's service expansion into HVAC, electrical, and drain cleaning aligns with the growing demand for comprehensive home and commercial property maintenance. Offering innovative, energy-efficient, or eco-friendly solutions could meet their evolving customer needs and support growth.