Community Partnerships Strong long-term partnerships with utility We Energies and collaboration extensions with events and parking providers present opportunities to offer integrated sponsorships, co-branded campaigns, and joint marketing initiatives that raise visibility for potential vendors and merchants in the downtown area.

Digital & Tech Stack With a diverse tech footprint including Drupal, WordPress, Shopify, and analytics tags, there is potential to upsell digital marketing services, website modernization, data-driven campaigns, and targeted event promotions for property owners and local businesses looking to improve online presence and customer engagement.

Funding & Grants Experience with grant programs like MKE It Back and public-private funding shows openness to grant-friendly partnerships; sales opportunities exist in offering program management, grant-writing support, or technology solutions that help track and optimize the impact of grants on downtown recovery.

Event & Experience Active collaboration with events (Roll Train partnerships, Summer Spinz, parking discounts) indicates a readiness to adopt vendors for experiential marketing, signage, wayfinding tech, seamless ticketing, and promotional campaigns targeted at downtown visitors and property owners.

Membership & Representation Over 500 commercial property owners across 150 blocks signal a large, centralized audience for member services, loyalty programs, and B2B offerings; selling memberships, sponsorship packages, and multi-block advertising packages could scale revenue while supporting district goals.