Diversity leadership MWi focuses on increasing women and women of color on boards in Wisconsin, presenting a clear opportunity to offer governance, board recruitment, and diversity benchmarking services to WI-based public and private companies aiming to strengthen leadership diversity.

Benchmarking research With a 20-year track record of annual research and the Power of Three initiative, there is potential to sell ongoing data subscriptions, tailored diversity metrics, and executive education programs to companies seeking measurable board diversity progress.

Executive network Recent leadership changes, including a new executive director and board chair, indicate active governance development and potential for advisory services, leadership coaching, and board readiness programs targeting Wisconsin firms.

Public awareness MWi’s public-facing advocacy and research outputs position it to partner with Wisconsin companies on ESG reporting, diversity disclosures, and stakeholder communications to enhance corporate reputation and compliance.

Growth-oriented positioning Low employee count with a high-impact mission suggests opportunities for scalable programs, sponsorships, and grant-funded initiatives, as well as partnerships with larger diversity-focused ecosystems and potential revenue expansion through expanded services.