Insights

Modern design buyer Target retailers and consumer brands aligned with modern, minimal aesthetics who want to expand product assortments in home accessories. Potential collaboration opportunities with designers and brands offering clean, functional decor.

Growing eCommerce focus Leverage their diverse platform stack (WordPress, Magento, WooCommerce, BigCommerce) and global sourcing to upsell B2B partnerships, including private label or wholesale arrangements for boutique interiors and design studios.

Geographic reach Capitalise on a cross‑border sourcing approach spanning the US, Europe, and Scandinavia to offer curated international product lines to retailers seeking unique, globally sourced items.

Revenue scale With annual revenue in the $1M–$10M range, there is room to scale through wholesale channels, showroom partnerships, and regional pop-ups, targeting mid‑market retailers and design shops.

Tech-enabled sales Utilise their tech stack and online storefronts to implement targeted account-based marketing, streamlined wholesale onboarding, and data-driven merchandising insights to identify high‑value opportunities.

Similar companies to minimal

minimal Tech Stack

minimal uses 8 technology products and services including Calendly, Sucuri, WordPress, and more. Explore minimal's tech stack below.

minimal's Email Address Formats

minimal uses at least 2 email formats:
minimal Email FormatsExamplePercentage
First@minimal.comJohn@minimal.com
86%
First.Last@minimal.comJohn.Doe@minimal.com
14%

Frequently Asked Questions

What is minimal's official website and social media links?

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minimal's official website is minimal.com and has social profiles on LinkedIn.

How much revenue does minimal generate?

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As of August 2026, minimal's annual revenue is estimated to be $1M - $10M.

What is minimal's NAICS code?

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minimal's NAICS code is 44-45 - Retail Trade.

How many employees does minimal have currently?

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As of August 2026, minimal has approximately 37 employees across 4 continents, including Asia, North America and Europe. Key team members include Fabric Merchandiser: R. P. and Technical Designer: S. A. T. Explore minimal's employee directory with LeadIQ.

What industry does minimal belong to?

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minimal operates in the Retail industry.

What technology does minimal use?

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minimal's tech stack includes Calendly, Sucuri, WordPress, Magento, WooCommerce, BigCommerce, Google Cloud and Stripe.

What is minimal's email format?

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minimal's email format typically follows the pattern of First@minimal.com. Find more minimal email formats with LeadIQ.

When was minimal founded?

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minimal was founded in 2004.
minimal logo

minimal

RetailBerlin, Germany11-50 Employees

Minimal is a Berlin-based retailer that offers modern design home accessories aimed at complementing contemporary, retro, or unique interior styles. The product range emphasizes clean, functional pieces intended for everyday use across kitchens, bathrooms, bedrooms, and living spaces, reflecting a design approach that values simplicity and aesthetic utility. The company serves customers seeking thoughtfully designed items that blend style with practicality, positioning itself within the modern and contemporary design segment by curating items from leading designers and brands. With a presence in Berlin, Germany, Minimal operates as a boutique retail and online storefront, and maintains an active interest in global design markets to identify ideas that may become tomorrow's classics. A recent development includes maintaining a retail storefront in the Hayes Valley district of San Francisco, illustrating an expansion beyond its online-only presence to offer physical shopping experiences in another market.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2004
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    minimal's revenue is estimated to be in the range of $1M - $10M

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