Expanding Product Line Amplyus has been consistently launching new products such as GELATO, Bandit STEM Electrophoresis Kit, and Learning Lab E-worksheets. These innovative offerings can open up opportunities for cross-selling and upselling to existing and new customers.
Strategic Partnerships Through partnerships with organizations like MiniPCR bio and The eDNA Collaborative, Amplyus is tapping into new markets and reaching a wider audience. Leveraging these collaborations can lead to increased brand visibility and potential sales growth.
Educational Focus Given Amplyus' focus on making science accessible through tools like Learning Lab E-worksheets and DNA science teaching kits, there is a significant opportunity to target educational institutions, training centers, and homeschooling networks. Tailoring sales strategies towards this sector can yield fruitful results.
Market Expansion Amplyus operates in the biotechnology research industry alongside established players like Unchained Labs and ProteinSimple. By identifying niche markets or untapped regions, Amplyus can strategically expand its market presence, attract new customers, and drive revenue growth.
Digital Marketing Potential With a tech stack incorporating tools like OWL Carousel, Open Graph, and Slider Revolution, Amplyus demonstrates a digital-savvy approach. Investing in targeted digital marketing campaigns leveraging these technologies can enhance brand awareness, lead generation, and ultimately boost sales.