Insights

Diverse Revenue Streams Mirchi's broad portfolio encompassing radio, television, digital content, and brand activation offers multiple touchpoints for advertising partnerships, enabling tailored marketing solutions across various media platforms.

Urban Audience Focus With a mission to serve city-centric infotainment, Mirchi provides targeted advertising opportunities specifically aimed at urban populations, making it an attractive platform for brands seeking concentrated metropolitan reach.

Growing Digital Footprint Utilizing a tech stack that includes Google Analytics and AdSense, Mirchi demonstrates an active digital presence, creating multiple digital advertising opportunities and data-driven engagement for clients.

Experienced Content Provider With 18 years in entertainment, Mirchi has established a strong brand presence and loyal audience base, presenting sales teams with a reputable platform for long-term advertising campaigns.

Expansion Potential Given Mirchi’s ambition to be the largest city-centric infotainment company and its diversified content offerings, there are significant opportunities to develop innovative advertising solutions tailored to evolving consumer behaviors.

Similar companies to Mirchi

Mirchi Tech Stack

Mirchi uses 8 technology products and services including Google AdSense, DoubleClick Ad Exchange (AdX), Chartbeat, and more. Explore Mirchi's tech stack below.

  • Google AdSense
    Advertising
  • DoubleClick Ad Exchange (AdX)
    Advertising
  • Chartbeat
    Analytics
  • TrackJS
    Analytics
  • jQuery
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • AddThis
    Widgets

Media & News

Mirchi's Email Address Formats

Mirchi uses at least 1 format(s):
Mirchi Email FormatsExamplePercentage
First@radiomirchi.comJohn@radiomirchi.com
50%
First@radiomirchi.comJohn@radiomirchi.com
50%

Frequently Asked Questions

Where is Mirchi's headquarters located?

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Mirchi's main headquarters is located at Trade World, D-Wing Kamala Mills Compound, Tulsi Pipe Road, Lower Parel West,, 14th Floor Mumbai, Maharashtra 400013, IN. The company has employees across 6 continents, including AsiaNorth AmericaEurope.

What is Mirchi's official website and social media links?

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Mirchi's official website is radiomirchi.com and has social profiles on LinkedIn.

What is Mirchi's NAICS code?

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Mirchi's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Mirchi have currently?

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As of October 2025, Mirchi has approximately 2.2K employees across 6 continents, including AsiaNorth AmericaEurope. Key team members include Chief Executive Officer: Y. M.Chief Strategy And Growth Officer: S. A.Chief Digital Officer (cdo): U. T.. Explore Mirchi's employee directory with LeadIQ.

What industry does Mirchi belong to?

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Mirchi operates in the Entertainment Providers industry.

What technology does Mirchi use?

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Mirchi's tech stack includes Google AdSenseDoubleClick Ad Exchange (AdX)ChartbeatTrackJSjQueryModernizrGoogle AnalyticsAddThis.

What is Mirchi's email format?

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Mirchi's email format typically follows the pattern of First@radiomirchi.com. Find more Mirchi email formats with LeadIQ.

Mirchi

Entertainment ProvidersIndia1001-5000 Employees

From Radio (Terrestrial and Digital) to Original Content, Airport Radio to High Impact Television properties, multimedia solutions to live entertainment, and digital solutions to brand activations, Mirchi (popularly known as Radio Mirchi) has been entertaining audiences for last 18 years. And, we’ are just getting started.
 
Our mission is to be the largest city-centric infotainment company serving Indian & South Asian audiences across the globe. And, we delight our advertisers by developing solutions for their marketing problems, using our portfolio of city-centric infotainment products on all available platforms.

The key to our success, our employees who have helped build an organization which stretches the limits of what is possible and delight consumers and advertisers every single day. The organization is built on four cultural pillars: Non-Hierarchical, Informed Risk Taking, Constructive Confrontation and Fun at Work. 
Come partner with us as employees or advertisers, to create unparalleled experiences for consumers. 

Mirchi, It’s HOT!!

Section iconCompany Overview

Headquarters
Trade World, D-Wing Kamala Mills Compound, Tulsi Pipe Road, Lower Parel West,, 14th Floor Mumbai, Maharashtra 400013, IN
NAICS Code
71 - Arts, Entertainment, and Recreation
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Mirchi's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Mirchi's revenue is estimated to be in the range of $100M$250M

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