Innovative Product Launches Mirka Ltd has a track record of consistently launching innovative sanding solutions, such as DEXOS Remote Control, Mirka DEROS RS 600, Ultimax Black, and Groove Interface. These new products offer unique features and benefits that can attract the interest of customers looking for cutting-edge solutions in surface finishing technology.

Expanding Product Lines With the introduction of new products like DEXOS Remote Control and Mirka DEROS RS 600, Mirka Ltd is expanding its product lines to address various needs in the surface finishing industry. This diversification can create opportunities to upsell to existing customers and appeal to a wider range of potential clients.

R&D Focus and Customer Value Mirka's focus on research and development results in products that deliver real benefits to customers in terms of speed, efficiency, surface finish quality, and cost-effectiveness. This emphasis on customer value can resonate well with businesses seeking solutions that provide tangible improvements in their operations.

Strategic Partnerships By signing new clients like Kortec Limited, Mirka Ltd demonstrates its ability to attract and retain partnerships in the abrasives industry. Leveraging these strategic partnerships can open doors to collaboration opportunities, joint ventures, and increased sales through referrals and word-of-mouth recommendations.

Sustainability Initiatives Mirka's commitment to sustainability, as seen in its shift to fossil-free electricity in production facilities, can be a compelling selling point to eco-conscious customers. Highlighting these sustainability initiatives can differentiate Mirka from competitors and appeal to clients looking to partner with environmentally responsible companies.