Miró Electrodomésticos
RetailCatalonia, Spain201-500 Employees
Miró Electrodomésticos is a retail chain in Spain focusing on home appliances and consumer electronics, with origins dating back to 1971 when it began in Martorell in the Barcelona province. From there it expanded across Catalonia and later throughout Spain, developing a broad store network with a notable concentration in the Levante region and Mallorca. It operates as a vertical, assisted-sales retailer, emphasizing proximity and trust in its customer interactions. It is headquartered in Barcelona, Catalonia, and in 2012 launched an online store, which drew more than 200,000 unique visitors in its launch month. Over more than four decades, Miró has established itself as a reference point in the home appliances and consumer electronics sector in its region and beyond.
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