Rapid Growth Potential As the 4th largest domestic franchisee of KFC with over 200 locations across 15 states, Mitra QSR demonstrates significant expansion capacity and a strong regional presence, creating opportunities for supply chain, technology, and support services to match their growth trajectory.
High Operational Performance With current average unit volumes of $1.3 million—approximately 30 percent higher than the U.S. system average—Mitra indicates high operational efficiency and profitability, making them an attractive partner for initiatives aimed at further boosting performance.
Tech-Savvy Operations Utilizing a modern tech stack including cloud services, web security, and platform management tools suggests Mitra values innovation and digital optimization, presenting opportunities for technology providers in areas such as security, cloud management, and customer engagement solutions.
Energy Efficiency Focus Mitra’s recent collaboration with the Department of Natural Resources Canada on the mining energy benchmarking platform reflects a proactive approach to sustainability and resource management, indicating openness to energy efficiency solutions and environmental technology investments.
Market Position & Opportunities With revenue in the range of $10 million to $25 million and a large workforce, Mitra's scale and performance position it as a promising client for business development efforts in operational services, technology upgrades, and sustainability initiatives tailored for large franchise-based restaurant networks.