Innovation & Technology MMR Research is actively leveraging advanced AI-powered tools such as Sensory Bot and innovative platforms like Product Hub to enhance its sensory and product testing capabilities, presenting opportunities to offer cutting-edge digital solutions or integration services.

Market Expansion The recent launch of sensory panels in India and the expansion of their Asian division indicate a strategic move into high-growth emerging markets, providing potential for localized research services and regional partnerships.

Leadership & Talent The hiring of industry experts like Ansie Collier and Wanni Xu demonstrates a focus on strengthening innovation and sensory expertise, suggesting openings for consultancy, training, or specialized sensory technology solutions.

Strategic Partnerships Collaborations with major clients like Mars Wrigley highlight MMR's position as a trusted insights provider, offering avenues for developing joint solutions, advanced analytics, or custom research offerings tailored to leading FMCG brands.

Growth & Revenue With a robust revenue base between 100 million and 250 million dollars, MMR Research presents opportunities to introduce scalable research tools, subscription-based services, or innovative market intelligence products to support their growth trajectory.