Extensive retail footprint Mobilezone operates over 120 shops nationwide in Switzerland, presenting a broad opportunity to cross-sell devices, accessories, and service bundles at multiple touchpoints including in-store demos, repairs, and on-site consultations.

Repair and refurbishment With ten repair workshops and a jusit brand for used and refurbished smartphones, there is potential to upsell premium refurbishment programs, trade-ins, and warranty extensions to increase average order value and customer lifetime value.

Integrated services Offerings include mobile and fixed-line plans, digital TV, internet, and value-added services alongside device sales, enabling bundled propositions and upsell of multi-service packages to households and business customers.

Digital toolkit Adoption of Microsoft Power Platform, Dynamics, and other enterprise tools suggests a data-driven sales approach; leverage CRM and analytics to identify high-potential customers, optimize campaigns, and personalize offers.

Affordable devices potential Jusit refurbished devices open a channel for budget-conscious segments and trade-in programs; position as a cost-effective entry point for new mobile customers and seasonal promotions aligned with evolving device cycles.