Insights

Strategic partnerships Leverage Models Direct’s government-regulated status and decade-long presence in the UK and Europe to approach consumer brands and agencies seeking compliant modeling talent and in-store promotional campaigns, especially with retailers like Morrisons.

Retail tied campaigns Capitalize on the recent Morrisons Media Group collaboration to propose ongoing in-store and seasonal photoshoots for major grocers and fast-moving consumer goods brands, expanding opportunities across similar retailers.

Portfolio driven upsell Offer enterprise clients access to talent management services (online portfolios, media assets, measurements, and experiences) to streamline recruitment for advertising, fashion, and film projects, presenting Models Direct as a one-stop talent solution.

Scale potential Target larger agencies and brands by highlighting growth potential from a 51-200 employee base and revenue scale, positioning Models Direct as a cost-effective, compliant partner capable of handling varied campaign sizes across the UK and Europe.

Tech enabled sourcing Promote the tech stack and digital asset capabilities (REST, iCIMS, Swagger UI, XML, media hosting) as differentiators for fast candidate matching, streamlined workflows, and measurable campaign delivery to prospective clients.

Models Direct Tech Stack

Models Direct uses 8 technology products and services including REST, iCIMS, html5media, and more. Explore Models Direct's tech stack below.

  • REST
    Api Management
  • iCIMS
    Applicant Tracking Systems
  • html5media
    Audio, Video, Graphics
  • Jenkins
    Continuous Integration
  • Webpack
    Development
  • Amazon Simple Email Service
    Email
  • Google Workspace
    Email
  • Google Tag Manager
    Tag Management

Models Direct's Email Address Formats

Models Direct uses at least 1 format(s):
Models Direct Email FormatsExamplePercentage
FLast@modelsdirect.comJDoe@modelsdirect.com
66%
First@modelsdirect.comJohn@modelsdirect.com
24%
FirstLast@modelsdirect.comJohnDoe@modelsdirect.com
10%

Frequently Asked Questions

What is Models Direct's official website and social media links?

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Models Direct's official website is modelsdirect.com and has social profiles on LinkedIn.

How much revenue does Models Direct generate?

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As of August 2026, Models Direct's annual revenue is estimated to be $1M - $10M.

What is Models Direct's SIC code NAICS code?

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Models Direct's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Models Direct have currently?

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As of August 2026, Models Direct has approximately 110 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Head Of It: A. S.Online Marketing Manager: C. B.Business Manager: D. O.. Explore Models Direct's employee directory with LeadIQ.

What industry does Models Direct belong to?

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Models Direct operates in the Entertainment Providers industry.

What technology does Models Direct use?

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Models Direct's tech stack includes RESTiCIMShtml5mediaJenkinsWebpackAmazon Simple Email ServiceGoogle WorkspaceGoogle Tag Manager.

What is Models Direct's email format?

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Models Direct's email format typically follows the pattern of FLast@modelsdirect.com. Find more Models Direct email formats with LeadIQ.

When was Models Direct founded?

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Models Direct was founded in 1990.
Models Direct logo

Models Direct

Entertainment ProvidersEngland, United Kingdom51-200 Employees

Models Direct is a government-regulated talent and modelling employment agency based in Norwich, England. With 27 years in business, it connects models across genders and ages—from babies to teens and adults—to opportunities in advertising, fashion, film, TV, promotions, and photographic work, serving clients and models throughout the UK and Europe. The company positions itself as a facilitator of work for models and a sourcing partner for clients needing model talent, offering online portfolios where models can manage photos, videos, measurements, and experience. A recent development highlighted is a partnership with Morrisons Media Group for in-store photo projects, illustrating continued engagement with major clients. Overall, Models Direct operates within the entertainment providers sector, providing regulated talent placement and model recruitment services from its Norwich base.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
1990
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Models Direct's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Models Direct's revenue is estimated to be in the range of $1M - $10M

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