Expanding Franchise Model With available franchise opportunities across 35 metro locations, there is significant potential to attract multi-unit franchisees or corporate partners interested in expanding wellness offerings for women.

Community Engagement Recent initiatives like the #MOTRcares campaign and Month of Miles challenge demonstrate a strong community focus, providing opportunities to develop corporate wellness programs or sponsored community events.

Technology Utilization The company's integration of platforms like Amazon Web Services, Facebook, and Duda suggests openness to digital experiences, enabling sales of virtual training programs, memberships, or online coaching services.

Target Demographic Focusing on busy women of all ages and fitness levels creates opportunities for targeted marketing campaigns, personalized fitness packages, and partnerships with brands targeting active mothers.

Growth Potential With activity-based challenges like Month of Miles and a growing community, there are prospects to expand into new fitness trends, digital products, or premium coaching services to diversify revenue streams.