Mopar Performance
Motor Vehicle ManufacturingMichigan, United States11-50 Employees
Mopar is known for high performance, and our catalog is stocked with parts designed to make your vehicle go faster, run longer and win stronger.
Market Engagement Mopar actively participates in high-profile automotive events like SEMA and the Easter Jeep Safari, providing opportunities to showcase new products and connect with customization enthusiasts and industry professionals.
Recent Product Launches The launch of new vehicles such as the Ram 1500 RHO and specialized service offers for Jeep, Dodge, and RAM indicates a focus on expanding product lines and aftersales services, suggesting potential upselling opportunities.
Strategic Partnerships Mopar's collaboration with Peugeot Sport and participation in the FIA World Endurance Championship open avenues for co-branded campaigns, cross-promotions, and targeted marketing to motorsport and performance-focused customer segments.
Digital and Tech Presence With a robust tech stack including Google Analytics and Amazon ALB, Mopar emphasizes online engagement and eCommerce, indicating potential for digital marketing partnerships and targeted advertising services.
Brand Positioning Mopar's emphasis on high-performance parts and concept vehicles at trade shows positions it as a premium brand within the aftermarket automotive sector, providing a platform for targeted premium product offerings and brand collaborations.
Mopar Performance uses 8 technology products and services including Trident AB, Bing Ads, Google Analytics Enhanced eCommerce, and more. Explore Mopar Performance's tech stack below.
| Mopar Performance Email Formats | Percentage |
| First@mopar.com | 53% |
| FLast@mopar.com | 36% |
| FirstLast@mopar.com | 7% |
| First.Last@mopar.com | 4% |
Motor Vehicle ManufacturingMichigan, United States11-50 Employees
Mopar is known for high performance, and our catalog is stocked with parts designed to make your vehicle go faster, run longer and win stronger.
Mopar Performance's revenue is estimated to be in the range of $10M$25M
Mopar Performance's revenue is estimated to be in the range of $10M$25M