Unified wellbeing expansion Leverage Morneau Shepell’s evolution into LifeWorks and the TELUS Health partnership to position integrated mental, physical, and financial wellness solutions for employer clients seeking comprehensive employee support programs.

Telemedicine growth Capitalize on the early adoption of unified telemedicine solutions and ongoing digital health capabilities to offer scalable virtual care experiences, which can drive engagement and healthcare cost containment for clients.

Financial wellness emphasis Highlight the Financial Wellbeing Index and related financial wellness offerings to address employer concerns about employee financial stress, presenting opportunities for integrated financial education, planning tools, and employer-sponsored programs.

Strategic partnerships Target potential expansions with strategic partners and resellers (e.g., CURO collaboration) to broaden go-to-market reach, enhance compliance-driven pay equity services, and accelerate client acquisition in HR tech and benefits spaces.

Public sector and education reach Explore opportunities with universities and public-sector clients similar to the Ohio University My SSP program, offering scalable mental health and wellbeing support for students, faculty, and staff as a growth vertical.