Growth through acquisitions MultiState is part of Public Policy Holding Company (PPHC) and recently expanded via asset acquisitions of Cowen Consulting and Putnam Strategies, signaling a growth-by-acquisition strategy and potential for cross-sell of state/local lobbying services, compliance tools, and advocacy programs to new talent and client networks.

Strong revenue scale With annual revenue in the 25M–50M range and a mid-sized employee base, there is opportunity to upsell premium services such as expanded issue tracking, rapid-response advocacy campaigns, and enhanced analytics to existing clients while maintaining current pricing power.

Expanded leadership access New hires of experienced specialists in federal, state, and local government relations (Lee Cowen, Nicholas Evans) bring deeper network reach and credibility; leverage these relationships to offer integrated multi-jurisdictional lobbying programs and customized legislative monitoring for clients with cross-state needs.

Technology leverage Current tech stack includes Stimulus, Google Sheets, Ruby on Rails, and analytics-oriented tools; present opportunities to introduce enhanced workflow automation, compliance management modules, and data-driven advocacy dashboards to improve efficiency and client outcomes.

Market positioning As a full-service state and local government relations firm with a robust lobbying network and veteran policy experts, target clients seeking end-to-end government affairs support, from issue tracking to campaign launches, especially those navigating complex state-by-state regulations and fast-moving policy environments.