Insights

Online reach Níc old is a Spanish fashion brand with a strong online presence reaching 143 countries, suggesting a scalable digital sales opportunity for international wholesale partnerships, drop-ship programs, and online marketplace expansions.

Multi-market focus With a central emphasis on baby, kids, and youth apparel and accessories and distribution across major Spanish cities plus online channels in Europe, the US, and Latin America, there are opportunities to tailor regional collections and secure cross-border retail partnerships.

Mid-market profile Employee size and revenue positioning (51-200 employees, revenue in the 10–25 million range) indicate suitability for targeted channel partnerships, regional distributors, and boutique retailers seeking quality Spanish infant and youth fashion with scalable margins.

Tech-enabled retail Utilization of Cloudflare, Salesforce Marketing Cloud, PayPal, and analytics tools signals readiness for B2B e-commerce integrations, CRM-driven partner programs, and secure omnichannel sales experiences to support wholesale and consumer direct channels.

Brand value proposition A design-led, quality-focused, exclusive-feel positioning aimed at younger demographics positions Nicoli to partner with premium or niche retailers, children’s specialty stores, and ecommerce platforms seeking curated adolescent fashion lines.

Nícoli Tech Stack

Nícoli uses 8 technology products and services including Matomo, Google Analytics Enhanced eCommerce, Google Fonts API, and more. Explore Nícoli's tech stack below.

  • Matomo
    Analytics
  • Google Analytics Enhanced eCommerce
    Analytics
  • Google Fonts API
    Font Scripts
  • Agentforce
    Marketing Performance Measurement
  • PHP
    Programming Languages
  • reCAPTCHA
    Security
  • Google Tag Manager
    Tag Management
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Nícoli's Email Address Formats

Nícoli uses at least 1 format(s):
Nícoli Email FormatsExamplePercentage
FLast@nicolishop.comJDoe@nicolishop.com
77%
Last@nicolishop.comDoe@nicolishop.com
23%

Frequently Asked Questions

What is Nícoli's official website and social media links?

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Nícoli's official website is nicolishop.com and has social profiles on LinkedIn.

What is Nícoli's NAICS code?

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Nícoli's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Nícoli have currently?

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As of July 2026, Nícoli has approximately 142 employees across 4 continents, including EuropeSouth AmericaAsia. Key team members include Head Of Talent: R. N. M.Head Of Design: M. H. H.Crm Marketing Manager: E. A. M.. Explore Nícoli's employee directory with LeadIQ.

What industry does Nícoli belong to?

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Nícoli operates in the Retail Apparel and Fashion industry.

What technology does Nícoli use?

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Nícoli's tech stack includes MatomoGoogle Analytics Enhanced eCommerceGoogle Fonts APIAgentforcePHPreCAPTCHAGoogle Tag ManagerX-Content-Type-Options.

What is Nícoli's email format?

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Nícoli's email format typically follows the pattern of FLast@nicolishop.com. Find more Nícoli email formats with LeadIQ.

When was Nícoli founded?

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Nícoli was founded in 1994.
Nícoli logo

Nícoli

Retail Apparel and FashionCommunity of Madrid, Spain51-200 Employees

Nícoli is a Spanish fashion label that designs, manufactures, and markets clothing and accessories for babies, children, and adolescents. Based in Madrid, it operates as a mid-sized retailer within the apparel and fashion industry. Founded more than twenty years ago by Fatima Ojeda, who continues as creative director, the company runs 18 physical stores in major Spanish cities and extends its reach through its online shop to customers in 143 countries.

The collections aim to balance current fashion trends for younger audiences with a focus on quality and exclusivity, aligned with the brand’s core values. Nícoli operates in the retail apparel and fashion sector, maintaining brick-and-mortar points of sale while leveraging e-commerce to reach international markets, particularly in Europe, the United States, and Latin America.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1994
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Nícoli's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Nícoli's revenue is estimated to be in the range of $10M$25M

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