Boutique Retail & Trade Target interior designers and architects who source contemporary, minimal design products for hospitality and residential projects, leveraging Nannie Inez’s global sourcing and showroom in Austin to position as a preferred procurement partner.

Omni‑Channel Sales Capitalize on a multi‑channel approach by expanding online storefronts and in‑store experiences; promote collaboration with trade professionals (interior designers, developers, hospitality firms) to drive bulk orders and project-based purchases.

High Lifetime Value With revenue in the mid‑range and a design‑centric, globally sourced catalog, pursue repeat orders from trade clients through curated collections, limited drops, and designer education events to deepen wallet share.

Tech‑Powered Marketing Leverage existing tech stack (Shopify, Google Ads, Mailchimp, Hotjar) to run targeted campaigns for design professionals, optimize conversion paths, and nurture prospects with designer‑focused content and case studies.

Strategic Partnerships Propose partnerships with hospitality brands, boutique developers, and design firms for exclusive product lines or showroom collaborations, expanding reach beyond the Austin area while maintaining a design‑driven brand story.