Growing Education Portfolio NASM offers a comprehensive range of certifications, advanced specializations, and degree programs, providing opportunities to upsell training packages or developed tailored continuing education solutions to fitness professionals and educational institutions.
Innovation in Wellness Recent course launches such as Mindful Stress Management and Understanding Weight Loss Medications highlight NASM's commitment to innovative, trending wellness topics, opening doors for partnerships in health tech, wellness apps, and corporate wellness programs.
Digital Engagement With a tech stack including WordPress, YouTube, and online courses, NASM has a strong digital presence, indicating potential for expanding online marketing, content collaborations, and virtual product offerings to reach wider professional audiences.
Strategic Collaborations The launch of a Strategic Advisory Board and partnerships like with ISSA suggest NASM’s openness to strategic alliances, presenting opportunities for co-branded programs, industry sponsorships, and collaborative initiatives in fitness education.
Market Leadership With revenue estimated between $500 million and one billion and a global presence, NASM's leadership position in fitness and wellness education provides a strong platform to introduce new certifications, expand into corporate wellness markets, or develop licensing and franchise opportunities.