Market positioning Position the National Charter Schools Institute as a national advocate and evaluator of charter school performance and accountability, offering tools and services that enable parents and the public to compare and drive improvement in school options.

Policy influence Leverage the leadership and policy influence focus of CEO James N. Goenner to introduce policy advisory, research collaboration, and best-practice dissemination services to state education agencies and charter networks seeking reform guidance.

Scalable offerings Propose scalable program offerings and analytics services that align with their mission to power breakthroughs, including performance measurement dashboards, compliance support, and professional development for charter school operators nationwide.

Partnership opportunities Target potential collaborations with larger networks and funders in the charter sector to expand reach, considering joint research, evaluation, and training programs that amplify impact and funding potential.

Growth potential Highlight revenue diversification through multi-state expansion and subscription-based access to evaluation tools, regulatory guidance, and best-practices playbooks, aligned with their stated goal of a diverse marketplace of exceptional schools.