Market Leadership National Tree Company is a longstanding industry leader in artificial Christmas trees and seasonal decor, with over 65 years of market presence, making it a trusted brand for consumers and retail partners alike.
Strategic Acquisitions The company's recent acquisition of Scentsicles enhances its product portfolio by integrating scent-based decor, opening avenues for cross-selling related sensory products and expanding its market share in seasonal ambiance solutions.
International Expansion Expansion into the Canadian market via a new facility in Windsor demonstrates growth ambitions and a broader geographic reach, presenting opportunities to supply localized seasonal decor and secure new retail partnerships.
Digital Engagement Utilizing a modern tech stack with tools like Ruby on Rails and security measures such as reCAPTCHA indicates a strong online presence that can be leveraged for direct-to-consumer sales and digital marketing campaigns.
Growth Potential With revenues estimated between 10 to 50 million dollars and a focus on e-commerce, there is significant opportunity to scale sales channels, tap into holiday and seasonal market trends, and develop new product bundles for retail buyers.