Insights

Innovative Content Focus As one of the largest independent science and technology publications, New Atlas offers a rich platform for brands and advertisers seeking to target an educated, tech-savvy audience interested in cutting-edge innovations across fields like transport, electronics, and architecture.

Strong Digital Presence With a tech stack that includes Google AdSense, Magnite, and social media integrations, New Atlas provides opportunities for targeted digital advertising and programmatic ad placements, making it an attractive partner for brands looking to reach niche markets efficiently.

Growing Industry Coverage Recent coverage of high-profile automotive innovations such as the 280mph V12 hybrid underscores the company's focus on emerging technology trends, opening possibilities for sponsorships, content collaborations, or product placements in the automotive sector.

Expanding Audience Reach The company's consistent hiring of seasoned editors and contributors suggests ongoing efforts to deepen content quality and audience engagement, presenting opportunities for affiliate marketing, event sponsorships, or exclusive content partnerships.

Targeted Market Opportunities Operating within a niche industry with a global readership, New Atlas's platform can serve as a valuable channel for companies in innovation, science, transportation, and consumer electronics aiming to enhance brand visibility and connect with a forward-thinking demographic.

New Atlas Tech Stack

New Atlas uses 8 technology products and services including DoubleClick for Publishers (DFP), Magnite, Amazon Web Services, and more. Explore New Atlas's tech stack below.

  • DoubleClick for Publishers (DFP)
    Advertising
  • Magnite
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • RSS
    Content Management System
  • iubenda
    Governance, Risk And Compliance
  • Web Vitals
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Media & News

New Atlas's Email Address Formats

New Atlas uses at least 1 format(s):
New Atlas Email FormatsExamplePercentage
First.Last@newatlas.comJohn.Doe@newatlas.com
39%
First@newatlas.comJohn@newatlas.com
11%
First.Last@newatlas.comJohn.Doe@newatlas.com
39%
First@newatlas.comJohn@newatlas.com
11%

Frequently Asked Questions

Where is New Atlas's headquarters located?

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New Atlas's main headquarters is located at Melbourne, AU. The company has employees across 5 continents, including OceaniaEuropeNorth America.

What is New Atlas's stock symbol?

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New Atlas is a publicly traded company; the company's stock symbol is AESI.

What is New Atlas's official website and social media links?

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New Atlas's official website is newatlas.com and has social profiles on LinkedIn.

What is New Atlas's NAICS code?

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New Atlas's NAICS code is 511 - Publishing Industries (except Internet).

How many employees does New Atlas have currently?

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As of October 2025, New Atlas has approximately 28 employees across 5 continents, including OceaniaEuropeNorth America. Key team members include Founder , Chairman: M. H.Managing Director: L. B.Contributing Review And News Writer: A. T.. Explore New Atlas's employee directory with LeadIQ.

What industry does New Atlas belong to?

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New Atlas operates in the Book and Periodical Publishing industry.

What technology does New Atlas use?

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New Atlas's tech stack includes DoubleClick for Publishers (DFP)MagniteAmazon Web ServicesRSSiubendaWeb VitalsGoogle Tag ManagerFacebook.

What is New Atlas's email format?

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New Atlas's email format typically follows the pattern of First.Last@newatlas.com. Find more New Atlas email formats with LeadIQ.

When was New Atlas founded?

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New Atlas was founded in 2002.
New Atlas

New Atlas

Book and Periodical PublishingMelbourne, Australia11-50 Employees

New Atlas is one of the world's largest independent science and technology publications. We are passionate about the extraordinary ideas that move the world forward in all fields: science, transport, consumer electronics, architecture, and beyond.

Section iconCompany Overview

Headquarters
Melbourne, AU
Stock Symbol
AESI
NAICS Code
511 - Publishing Industries (except Internet)
Founded
2002
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    New Atlas's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    New Atlas's revenue is estimated to be in the range of $1M$10M

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