Multi-Channel Ads Capitalize on New Brunswick Today’s multi-channel reach (free print edition, website, social platforms, and email newsletters) by offering bundled advertising packages that run across digital display, push notifications, newsletter sponsorships, and print ads.

Sponsored Content Offer sponsored content and community features tied to local initiatives (health, civic events, education) to give advertisers authentic exposure while delivering relevant coverage to readers.

Local Partnerships Target local government, healthcare, and nonprofit agencies for public-service campaigns and program sponsorships that align with current coverage (health measures, EV rebates, community aid).

Audience Insights Leverage audience data and engagement channels to pitch precise ad placements and retargeting opportunities using their Google Search Console, Google Workspace, and subscriber lists.

New Revenue Streams Diversify revenue with membership or premium content options, paid events, or sponsor acknowledgments that monetize loyal readers beyond standard ads.