Incentives leverage Statewide production tax credit programs and a history of driving ROI suggest a strong opportunity to upsell consulting on incentive strategy, optimization of eligible expenses, and locating eligible projects to maximize refundable or transferable credits.

Industry leadership Longstanding leadership in New Mexico film production indicates credibility with studios and independent producers; offers a doorway for partnerships, co-marketing, and preferred vendor arrangements to secure recurring projects.

Crew training Commitment to developing trained and certified technical crews presents a cross-sell opportunity for staffing services, training partnerships, and recruitment campaigns with national broadcast, streaming, and post-production facilities.

Strategic events Active participation in major industry events (Produced By Conference, Cannes, SXSW) signals access to decision makers; leverage for targeted outreach, sponsorships, and exclusive showcases to win film and TV shoots.

Economic impact Recent and ongoing economic impact studies underpin ROI messaging; use for prospect validation, financial modeling, and ROI-focused proposals to attract new productions and expand existing commitments.