Legacy fundraising Leverage New Vocations' status as the nation’s oldest and largest racehorse adoption program to position high-value donor and corporate sponsorship packages around aftercare initiatives, leveraging their established trust and media attention from recent leadership change.

Expansion footprint Target potential partnerships and donor opportunities across their 9 facilities in 6 states, tailoring regional outreach for facility-specific programs, events, and adoption drives to maximize community engagement and fundraising.

Donor engagement Capitalize on annual fundraising milestones such as the Breeders’ Cup Pledge and Stallion Auction events to offer multi-channel sponsorships, matching gift campaigns, and legacy giving opportunities aligned with Thoroughbred aftercare goals.

Technology enablement Offer digital fundraising and volunteer management solutions that integrate with their WordPress/WooCommerce stack, streamline event registrations, donor CRM, and impact reporting to boost online contributions and volunteer recruitment.

Public profile Respond to leadership transition by providing communications support, media relations, and crisis-ready messaging services to sustain public trust while presenting opportunities for strategic partnerships with industry stakeholders and sponsors.